2015 Ford Edge Revealed

2014 Ford EdgeThe popular Ford Edge has been completely redesigned and will be available early next year, featuring loads of updated tech and stylish new looks.

The CUV has undergone plenty of exterior changes with its fresh design. The rear of the new Edge is the biggest change from the previous model, with a taillight system that stretches across the back of the car and a steep rear window that adds a more dynamic look to the Edge.

The new Edge will be the first Ford vehicle that comes standard with EcoBoost power. The EcoBoost 2.0-liter, turbocharged four cylinder will generate 245 horsepower and 270 pound-feet of torque. Ford will also be offering a 3.5-liter V6 for the new Edge. Ford is also introducing a 2.7-liter twin-turbocharged V6, which will debut in the new generation of Ford F-150’s.

Fuel economy has been one major area of focus for Ford in the new design of the Edge and the 2.0-liter engine will come with an optional start-stop system to help with efficiency.

The new Ford Edge is expected to hit the market in early 2015.

2014 Transit Connect Wagon Accommodates Owners with Limited Mobility

Ford Transit ConnectThe Ford Transit Connect, since its introduction to the North American market back in 2009, has done nothing but impress. It has become entrenched as one of the corporate world’s favorite fleet vehicles, boosting small and big business alike. It’s also become the number one option among customers in the Ford Mobility Motoring Reimbursement Program, a program that seeks to give independence back to owners with limited mobility. Reacting to that success, Ford has now introduced the 2014 Transit Connect Wagon, which offers an optional upfit to install a lift and a chair to the popular people mover.

“Transit Connect Wagon is a great vehicle for our program’s customers, and this is reflected in the sales momentum,” Faye Shanor, project manager of the Ford Mobility Motoring Reimbursement program, said. “The spacious interior, capability, efficiency and affordability make it a no-brainer.”

It’s early, of course, but here at Robbie Roberson Ford, we’d expect to see the Transit Connect Wagon challenging its sibling vehicle for program supremacy sooner than later. Installation of the upfit can take less than a day, quickly equipping the Wagon for easy mobility. The Reimbursement program has already fulfilled over 230,000 claims, and thanks to the new Wagon, is probably on its way to doubling that figure in the next few years.

Ford Reveals All of the 2015 F-150 Trim Levels and Color Combinations

2015 Ford F-150Ford has revealed the huge variety of 2015 F-150 trim levels and color combinations, with enough choices to satisfy even the pickiest pick-up driver.

The 2015 F-150 will be available in five different trim levels when it releases. The base model will be the XL Edition that will come with 17-inch wheels standard. XLT is the next trim which will come with a chrome grille, unlike the XL’s black grille. Ford’s next option is the Lariat which comes with 18-inch wheels standard, as well as a three-bar chrome grille. The King Ranch edition is a step above that, which will be similar to the Lariat, but will have 20-inch wheels and two-tone paint. Platinum (pictured) is for the flashy pick-up drivers that want to show off their machine. It’ll be shipped with chrome everywhere, including a design across the tailgate.

All of these 2015 F-150 trim levels, other than the Platinum, will be offered in three different levels as well – Standard, Sport, and Chrome for the XL, XLT, and Lariat as well as Standard, Chrome, and monochromatic for the King Ranch.

The trucks will be available in 13 different colors and will be available with one of 14 wheel designs. With thousands of unique choices and its new aluminum body the 2015 F-150 will definitely be a crowd pleaser.

Check out our current selection of new and used F-150’s or stop by the dealership in Waycross, GA to view our current inventory!

2015 Mustang Soars Into EAA Airventure

Ford Mustang Soars Into AirventureFord is at it again! For the past fifteen years, Ford has partnered up with EAA Airventure in Oshkosh, WI. This ongoing partnership includes Ford sponsoring the event and exhibiting vehicles in the Ford hangar. The EAA Airventure is an experience you do not want to miss! Known as “the world’s greatest aviation celebration”, the seven day event runs from sunrise to sunset and just a few of the activities include: incredible displays of aerobatics, hands-on workshops, aircrafts ranging from all eras of flight, and concerts at night!

In order to raise awareness and financial contributions for the EAA Young Eagles program, Ford is donating a 2015 Mustang that is said to be modeled off of the Lockheed Martin F-35 Lightning II. The EAA Young Eagles program helps fund youth education and motivating children’s endeavors that will soon help change the world. The goal of the Young Eagles group is to inspire the passion of children to become aviation pioneers, engineers, astronauts, scientists, and leaders of the future. This will be Ford’s seventh year donating an aviation-themed Mustang to the event; a few of the previous models consist of the SR-71, the Blue Angels, and the Red Tails. Last year’s model, a 2014 USAF Thunderbird sold for $398,000, all of which went to the charity.

With various F-35 Lightning II design elements on the interior and exterior, the 2015 Mustang will be quite the eye catcher. Pair that with a rear diffuser, a carbon front splitter, Recaro seats, and top it off with blue and yellow accented glossy and matte titanium paint schemes and you have a hot rod that’s hard to beat! The auction will take place on Sunday August 3rd at 3:00 p.m. We can’t to see the finished product! Come to Robbie Roberson Ford today to check out the other Ford models we have in stock!

Road Trip Tips for the Easiest Drive Ever!

Road Trip Tips Whether you are traveling the open road or going to your annual summer vacation destination, traveling is in order and if you’re not flying then its road trip time! Road trips are always a great time, but they also can be very stressful at times as well. Loss of service, flat tires, broken c.d. players, and cranky passengers can instantly cause a trip to go downhill. In order to have the most fun and least stressful trip, check out these tips before you head out!

  1. Get a gas card- Road trips mean a lot of fuel is needed in the tank and if you have a gas card you can get fuel points which lead to discounted groceries and cash back on hotels!
  2. Pack lightly- Not only will this help to not weigh down your car, but everyone wants to bring souvenirs back from their adventures!
  3. Bring cash for the tolls- This seems like a no brainer, but some tolls come out of nowhere and are a bit more expensive than expected. If you extra cash on you, you won’t have to be searching the glove box for spare change!
  4. Bring a spare key- We’ve all done it, shut the door with the keys still in the car. By bringing an extra set, you will not have to take the time to wait for AAA to come unlock your car, and you can save yourself some embarrassment!
  5. Make a plan, but be flexible- Things are bound to happen and timelines are not always met, but there is no need to stress. Just give yourself some loose guidelines to work with and you’ll save yourself the headache!

Road trips are all about exploring and bonding with your fellow passengers! Sometimes the traveling is just as fun as the destination! Hopefully these tips help make the drive a breeze and the trip a blast! Let us know where your favorite road trip destination is!

Ford Donates $1 Million to Smithsonian: Shows They Are More Than Just Cars

Ford Donates $1 Million to SmithsonianFord is showing all those in Washington that they are not just a car company with their $1 million dollar donation to the Smithsonian National Museum of African American History and Culture. This donation is building upon the 40-year bond with the Smithsonian Institution and long time support of African American history and culture. The philanthropic chapter of Ford, the Ford Motor Company Fund will use the money to support the museum’s capital campaign along with funding programs when the museum opens up in Washington DC’s National Mall in 2016.

The museum will be the only national site that is strictly devotes to the documentation of African American art, history, culture, and life. The president of Ford Motor Company Fund and Community Services, Jim Vella, stated that “Since Henry Ford’s groundbreaking $5 a day wage in 1913, which paid people equally regardless of race. Ford has invested in programs that empower and celebrate the African American community. Ford is proud to work with the Smithsonian on this museum that will recognize the tremendous contributions of African Americans to our country and our world.” Ford has been working with the Smithsonian Institution for decades now and has donated over $11.5 million to programs that promote education to families.

The National Museum of African American History and Culture will be the 19th museum of the Smithsonian and was established by congress in 2003. The museum is said to have a cost of approximately $500 million and U.S. Congress will pay half the cost but the other half is to be raised by the museum. Lonnie G. Bunch III, who is the founding director of the museum, was complimenting Ford on their willingness to help throughout the years in history and exclaimed “After hiring the first African American employee in 1914, Ford, by 1926, had hired more than 10,000 African Americans, making it the largest employer of African Americans in the auto industry. By 1931, 20 percent of Detroit’s African American population was supported by Ford jobs.” We are proud to be a part of a brand that works to better the world and are excited to see the finished museum!

911 Assist Feature Gives In-depth Analysis of Crash

Ford Mustang will tell responders in-depth crash details

2014 Ford Mustang

Approximately 84% of drivers wear their seatbelts on any given day. There are statistics about survival rates and laws in almost every state requiring seat belt usage but around 16% of individuals do not comply with these rules. What if your car was able to tell if you were wearing your seat belt and could call first responders if you were in an accident, would you wear a seatbelt then? Well the 2015 Ford Mustang can be equipped with new features that add on to the cars 911 Assist feature. These features give the first responders much more information than it used to.

If your car is in an accident, the 911 Assist makes a Bluetooth-connected phone call. The first message is a pre-recorded message by Ford indicating assistance is needed. The new features will give a much more in depth analysis of the crash and includes details such as: maximum change in speed, where the impact was located on the car or if it is a rollover impact, whether or not airbags deployed, and how many seat belts were in use. By communicating this information, more accurate resources and personnel will be able to be assigned to the scene.

The global project leader of Ford Connected Services, David Hatton, explained that “After the introductory message, the voice line opens automatically and occupants can speak directly with the operator via Sync’s hands-free functionality.” By incorporating both an automated message and the opportunity to speak to the driver in the Mustang, Ford has made it possible for the injured to get the most relevant information out most quickly. Also there is a GPS function which makes it easy to locate the crash scene. Safety is our top priority here at Robbie Roberson Ford and we are excited to see all the new advancements in technology.


Innovative Airbag Design Debuts on the 2015 Ford Mustang

2015 Ford Mustang 50 Year Limited Edition - Interior

The 2015 Ford Mustang is the most advanced pony car ever made in many ways, one of which is safety. For the first time ever, the glove box door will double as a protective knee airbag in the event of an accident.

This innovative technology will further reduce the chance of injury in an accident with the added benefit of a smaller and lighter safety system that will allow more passenger room and comfort.

The airbag is an inflatable plastic bladder that is integrated into the glove box door to provide passenger leg protection similar to current airbags employed on the drivers side. This new airbag design is lighter and smaller than a conventional airbag system.

Other safety features that come standard on the 2015 Ford Mustang include safety belt anchor pretensioners, improved exterior lighting, more sensors, and twice as many airbags as the outgoing Mustang (8 total).

The 2015 Mustang also has improved exterior lighting including the signature tri-bar front running lights that look stunning while providing good daytime visibility.

We can’t wait until the 2015 Ford Mustang arrives at Robbie Roberson Ford! Check out the video below to learn more about the innovative airbag system.


Build Your Own Muscle Car with the 2015 Ford Mustang Configurator

2015 MustangIf you’re anything like us here at Robbie Roberson Ford, you’ve been dreaming about your very own specially customized 2015 Mustang for a long time. Well, today we have good news, fellow Mustang enthusiasts; the 2015 Ford Mustang configurator is finally up and running. You know what that means—it’s time to make your dreams a reality. Follow the link to start building your personalized Mustang today.

Word that the configurator was up and running wasn’t the only Mustang-related news we got recently, either. A dealer manual for the 2015 Mustang leaked online, revealing the new vehicle’s weight. According to Autoblog, the weight numbers look like this: “manual vehicles weighing 3,526 pounds for the V6, 3,517 pounds for the Ecoboost, and 3,704 pounds for the GT. Also, automatic models weigh 3,529 pounds for the V6, 3,512 for the four-cylinder and 3,727 for the V8.” This is really good news, because it shows less than 100 pound increases across the lineup—much better than the rumored 300-plus pound gain.

Finally, pricing for the 2015 Mustang was revealed as well. The base model clocks in at $23,600 MSRP, with prices increasing along the lineup all the way to the GT convertible that starts at $41,600. You can play around with all the awesome options and accessories on the configurator, so make sure to get online and start building today!

Ford Debuts Lightweight Concept Car with Fusion Styling

Ford Fusion - Lightweight concept car

Ford Fusion

It looks like the Fusion has gone on a diet just in time for bikini season. Ford recently introduced a new Lightweight Concept car to the industry based on a Fusion’s styling cues, reducing the sedan’s weight dramatically.

For a comparison, think of the Ford Fiesta. This compact car, when equipped with a 1.6-liter engine, weight just 2,537. The currently available Fusion comes in at a significantly higher weight with 3,323 pounds. With this new lightweight concept, Ford has decreased the Fusion’s weight to that of the Fiesta, shaving off nearly 1,000 pounds. This concept did so with the extensive use of aluminum, which reduced the weight nearly 25% on its own, and a combination of high-strength steel, carbon fiber, and chemically laminated glass.

“Our goal was to investigate how to design and build a mixed-materials, lightweight vehicle that could potentially be produced in high volume, while providing the same level of safety, durability, and toughness as our vehicles on the road today,” said Matt Zaluzec, Ford’s technical leader for global materials and manufacturing research. “There’s not a one-size-fits-all approach to light-weighting. The Lightweight Concept gives us the platform to continue to explore the right mix of materials and applications for future vehicles. “

Though this lightweight Fusion isn’t going to be available on the market any time soon, we’re sure you’ll still find the current model just as appealing. Stop by Robbie Roberson Ford today and see for yourself!